Brands in Music 3: Just do it

Ian Grenfell, founder of Silentway Management, was also on the panel that citizensound ran at In The City this year. Representing such artists as Simply Red, Ian has distanced the artist from a major record label, with the artist having greater control (and responsibility) for their future success and development. So, with a little glint in his eye, he asked his fellow panellist Jazz Summers why his acts (such as The Verve) are still with labels, if he thinks record labels offer little for the artist. He suggested to Jazz that, rather than talk about how bad the labels are, Jazz should do as Ian has already done and build an alternative. Seems that Jazz has plans, so he might be following Ian’s lead on this one.

citizensound says:

Ian is a great example of the opportunity that exists in music right now. If the business model doesn’t fit, then go and work one out that does. Don’t wait for a book to be written or the government to legislate for it…DIY is more than making music it is making your own destiny. That is what Ian did. Just don't think it is easy. Also don't assume that all record labels offer little. For many artists and managers, labels offer immense service and support. It's not black and white.

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Posted in Brands in Music:, DIY Music:, In The City:, Music Events:, Music Marketing: on Nov 11, 2007 by paul bay

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