Could better packaging increase music download sales?
Let's face it; few music fans have ever preferred the CD booklet to the album sleeve. With CD sales continuing to drop, and downloads nowhere near replacing the shortfall in sales and revenues, could making the downloads more attractive to music fans help boost sales? Fans have always wanted something special. Limited edition sleeves, picture...
The Torygraph gets hip…
Once the UK daily newspaper The Daily Telegraph was famed for grumpy letters (that’s User Generated Content for all you youngsters) about the state of the nation from disgruntled retired military types. Well, I might be drawing a little from the picture painted by the wonderful satirical magazine Private Eye. In recent years it has...
Not MePod
iPod. The iconic product of the last few years. The ubiquitous product. The design classic. The product that creates a queue outside the Apple Store all by itself. Every morning you find people awaiting the opening of the Apple Store on Regent Street London, desperate to get in. Once in, the chance of getting your...