Case Study: the sound of Scion
Unless you live in the US Scion might be a new name to you, but this car brand developed by Toyota, like their other sub-brand Lexus, is aimed at a very distinct target audience, but in this case the young car buyer. Scion’s mission is to “provide distinctive products, the opportunity to personalize, and an...
The modern musician and the modern manager
Thanks to Gerd Leonhard for this picture of the anatomy of a modern musician via here For me though, this sums up the challenge of the modern manager as much as the musician. As the focus is placed ever more on the manager to make things happen for their artist, the range of skills needed...
Facebook Album Cover Game
I have resisted and resisted but could resist no longer. I did the Facebook game of creating your own album cover, using random wikipedia, random quote and random flickr content. I followed the rules completely, and came up with this. This band need to be signed immediately!
Problems with Spotify
Just been alerted to problems in Spotify. It seems that anyone registered before the 19th December 2008 (when it was invite only) may have had their personal details hacked. Big problem just when Spotify has been getting rave reviews (from us included!). They have to act fast to close down this worry, otherwise this could...
Who Heard the Watchmen? The power of a soundtrack
I was lucky enough to get invited to an exclusive gathering at Paramount to see The Watchmen pre-release, thanks to Rachel Clarke (via twitter) and Dan Light of theppc for organising the showing and for convincing Paramount that it would be a good idea. Thanks also to Paramount. I have posted on my main thoughts...
Brits: Voter power?
Well, enjoying the spectacle of the Brits. Best Live Act just been up. Fans nominate their favourite. Scouting for Girls get in the short-list, but Radiohead don’t. Clearly, either Radiohead fans didn’t bother voting, or Scouting for Girls have a live reputation that I wasn’t aware of. Anyway, fantastic that Iron Maiden won. Fan power...
Dear Microsoft, if creating music is the point of your product, is this the best way to promote it?
OK, I have just picked this up from videogum, holy moly, and a bunch of other places. I struggle with this for so many reasons. Firstly, unless we have all been duped, this ad (one of three) is legitimate. I found them here Second, it is Friday. I struggle with lots of things on a...
This is how we do it – NOTWORK video
You saw the pictures before but now you can hear it! It is our first notwork party, last December at The Social. It gives you an idea of EJ´s power on stage and a Old Romantic Killer Band´s fanstatic performance. If you don´t want to lose the next one. Stay tuned to this blog. More...
A Xmas message from citizensound…
A little feature (created by Batiste) where our Fisher Price Sesame Street turntable meets a Golden Star to the sound of our sonic logo… Have a restful holiday… Paul, Nick, Paul, Mariana, Jane and all our fellow citizens of the republic of sound
When Words Mean Something: Sam Cooke
A poor speech can, like lyrics, can be mere background to the noise and imagery surrounding the words. A great speech, like a great lyric, can live beyond the moment and last for generations. Sam Cooke’s lyrics to ‘A Change is Gonna Come’ falls into the latter. My gut feel is that Barack Obama’s victory...
Sonic Spaces: The Sound of the Underground
My local underground (metro) stations in London are Clapham Common and Brixton. In the ticket areas people are treated to the sounds of Mozart and Mahler as they head to and from work. It immediately helps to create an atmosphere that would not otherwise exist in such a space. Brilliantly thought through. As you pass...
Starbucks: smell the coffee and think small…
So have Starbucks given up on music or are they just refocusing their attention? When it was announced this week that they were to pull out of their record label Hear Music and hand over this business to their partners the Concord Music Group, an obvious reaction was ‘So what went wrong?’ This news was...