What do grass-roots bands want from brands?
While at Unconvention last week I met up with Rich Dale, bass player in Befast based Escape Act. Rich has been invovled in the grass-roots music business in Northern Ireland for 15 year, and was one of the coordinators at Unconvention in Belfast. With brands increasingly playing in the DIY and unsigned arena Rich gave...
Martin Atkins on how to sustain a career in music
Martin Atkins, legendary drummer with Public Image Ltd., Ministry and Killing Joke was one of the speakers at Unconference. He shared some of thoughts on the DIY music business as well as some of the insights from his new book Tour:Smart, the ultimate guide to the business of touring. Martin took a few minutes of...
Success is…?
I attended my first Unconvention this weekend, a music conference for the grass roots music industry held in Salford, Manchester. The first panel session I attended at the event, Outside The Box, looked at what it was like for those musicians and labels who choose to operate outside of the mainstream of the music industry,...